Overview

Ergo Craft is a contemporary furniture and interior brand known for ergonomic design, elegant minimalism, and Scandinavian aesthetics. With a growing catalog and high customer expectations, the company needed more than a beautiful website - it needed an intelligent business backbone that could support scalable operations and seamless customer experiences.

TechState partnered with Ergo Craft to build a future-ready digital infrastructure - combining a sleek e-commerce storefront with smart automation, Microsoft Power Apps for internal workflows, and full integration with Business Central to manage operations in real time.

What We Delivered

1. Webshop Experience & Visual Storytelling

We designed a refined online store built on WooCommerce, aligning with Ergo Craft’s visual identity and emphasizing simplicity, elegance, and intuitive browsing.

Impact:
Increased conversion rate by 28%
Reduced bounce rate by 22% through improved UX and mobile responsiveness

2. Business Central ERP Integration
We connected the webshop to Microsoft Dynamics 365 Business Central - enabling unified product, inventory, order, and accounting management across departments.

Impact:
Reduced order-to-invoice processing time by 40%
Improved inventory accuracy and financial reporting with real-time data sync

3. Power Apps for Internal Workflows
We deployed lightweight Power Apps for internal requests, maintenance logs, and supplier updates - streamlining processes that previously relied on email and spreadsheets.

Impact:
Eliminated paper-based requests
Saved 15+ hours/week in operations admin tasks

4. Automation of Fulfillment & Client Notifications
We automated shipping label generation, stock notifications, and post-purchase client messages - ensuring orders move through the system without delay or manual intervention.

Impact:
Shortened fulfillment cycle by 36%
Improved customer satisfaction and delivery tracking transparency

Summary
By combining a beautiful digital storefront with deep operational intelligence, TechState helped Ergo Craft transition from design-forward retailer to scalable digital brand. With Power Apps, Business Central, and automation in place, the company now runs efficiently behind the scenes - while delivering a seamless premium experience to every visitor.

Ergo Craft now blends Scandinavian elegance with enterprise-grade operations - powered by TechState.